Tag Archives: MADNESS

Under Armour HOVR Phantom “Team Pack” Celebrates March Madness

Under Armour is gearing up for March Madness with six NCAA team-based colorways of their new running shoe – the HOVR Phantom. Originally debuting back in February, the HOVR Phantom boasts the brand’s new cushioning platinum with Energy Web and a sock-like knit upper. Maryland, Wisconsin, Auburn, Notre Dame, Cal, and UCLA are represented by these six distinct team-based colorways that make use of attractive gradient effects and speckling on the midsole. Whether your team is in the …

Via: Sneaker News

Nike Basketball “Net Collectors” Pack Returns In Time For March Madness

Which team will cut down the nets at the end of this year’s March Madness tournament? Nike’s annual Net Collectors Pack is back, this time hitting the Nike Zoom Rev basketball shoe in four team-based colorways. Each version comes adorned with gum soles and a unique graphic on the ankle padding,…

Via: Sneaker News

MADNESS Opens Its First Store in Beijing

Helmed by its founder Shawn Yue, Hong Kong streetwear brand MADNESS recently opened its first store in Beijing’s Pacific Sanlitun district. The new brick and mortar boasts a a quaint interior deco, with wooden walls complementing rustic antique furniture (from Shawn’s own collection), brass rails and display cases, and various tree aquariums, in all exuding a calm and tranquil fee…

Via: HYPEBEAST

MADNESS x Carhartt WIP 2015 Fall/Winter Lookbook

Hong Kong actor Shawn Yue stars in the latest seasonal lookbook for the collaboration between his brand, MADNESS, and Carhartt WIP. Featuring unique multimedia images distorted with various textures and “rips” in the paper, the imagery complements a collection that perfectly incorporates streetwear mainstays and refined staples. The selection includ…

Via: Hypebeast