Nike Pays Homage to the Athletics West Running Team in New Cortez Pack

Founded in 1977 by Bill Bowerman, Phil Knight and Geoff Hollister, the Athletics West running team provided a definitive platform for competition for runners outside of college programs, while also helping to jumpstart the running boom that followed shortly after. At the very center of this exciting time was the Cortez silhouette, the first track shoe created by Nike …


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